Pomeroy- Hewlett Packard Enterprise Platinum Partner Generates Net New Business Opportunities With Process Efficiency

Pomeroy success with social media

 

CHALLENGES

  • Generate demand for Pomeroy/Hewlett Packard Enterprise  New Style of IT solutions within net new accounts 
  • Integrate Pomeroy's value proposition into Hewlett Packard Enterprise's New Style of IT messaging

SOLUTIONS

  • Email marketing for warming cold prospect list
  • Custom content and landing page to further qualify leads 
  • Telemarketing for marketing qualified to sales qualified lead conversion 

COMPONENTS

  • Email marketing 
  • Landing pages
  • Custom content creation

RESULTS

  • Uncovered 19 net new introductions for Pomeroy/Hewlett Packard Enterprise solutions via telemarketing 
  • Produced 11 additional marketing qualified leads for further nurture via content marketing 
  • Created custom content for further leverage in future marketing campaigns 

 

 

DOWNLOAD THE FULL CASE STUDY: